Strategy
Our dedicated team collaborates closely, utilizing extensive research and strategic insights to tailor unique growth plans for your brand and business.
What we do ?
We work with you collaboratively to build a plan for brand and business growth. Starting with a conversation, we discover your objective and work backwards. Building blocks are put in place and we identify the market, audience and positioning and look at the best strategy to suit you. Working through it like this will enable you to see the opportunities for your product or service that you never knew you needed. You name the strategy, we got the strategy…
Brand strategy
Defines and strengthens your brand’s identity and presence in the market, aligning all aspects of branding with long-term business goals.
Marketing strategy
Focuses on reaching target audiences and effectively communicating your brand’s message to drive engagement and conversions.
Sales strategy
Outlines approaches and tactics to increase sales performance and customer acquisition, ensuring alignment with marketing efforts for optimal results.
Communications strategy
Develops a coherent communication plan across various channels to ensure consistent messaging and to foster strong relationships with stakeholders.
A consultative research and development process where we glean as much information as possible on your business and the industry and analyse market data to develop a strategy that accelerates your brand.
Brand story
Our brand story articulates who we are, our unique value and reason for existence. The brand story is an internal piece that aims to assist in achieving the organisation’s goals and objectives.
Audience personas
Brand positioning begins with our audiences. We need to authentically deliver on what they care about, and want to see, hear and experience.
Brand pillars
Our brand pillars are the core anchors of our story, demonstrating how we live, breathe and bring to life our proposition and under which our messaging can be developed.
Brand personality
Our personality reflects and guides how we want to come across to our audiences, through our actions as well as how we look, feel and sound.
Product positioning
We take a deep dive into positioning your product or service in the market to differentiate it from competitors which includes discovery and development of your unique selling proposition (USP) and value proposition.
Pricing strategy
It is important to develop an effective pricing strategy and subsequent pricing tactics.
- Address: 1 Stead Street, West Wodonga, VIC 3690
- Phone: 0437 827 111
- Email: info@brandjam.com.au
- Hours: Monday - Friday 8:30am - 5.00pm AEST
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